Get in touch

Hey, I'm

Lex Roman

Your most valuable audience is the one you already have.

You wish more of your marketing efforts were paying off in predictable revenue. I'm here to help you find more buyers on your terms.

What I do

Write, speak, teach, consult

Who I work with

Creative entrepreneurs

Where I'm based

Atlanta, GA

Get my newsletters

Currently working on…

I'm not a typical marketer. I'm a marketing creator and I mostly write, speak and teach. The best way to get to know my work is to get on one of my newsletters:

For creatives

Find the right clients on your terms with Low Energy Leads.

For journalists

Grow your reader-funded publication with Journalists Pay Themselves.

For subscription businesses

Coming soon: Revenue Rulebreaker goes behind the scenes of my search for MRR

Book me for a talk

“I HIGHLY recommend hiring Lex to come into your membership to teach as a guest expert. She has such a gift for making complex concepts digestible.”

LaShonda Brown

Tech Educator & YouTube Coach

Book me for a talk

Growth marketer who moved from tech to small business

I was instrumental in popularizing the practice known as "growth design" through my work with companies like Prosper, Toyota, Gusto, The Black Tux, Burner, Amplitude and more.

Now, I teach small, creative businesses how to find their buyers. I mainly work on my own projects and sometimes, I consult with businesses directly.

About Lex

Cities I've lived in

Atlanta, GA (6 yrs)

Los Angeles, CA (13 yrs)

San Francisco, CA (2 yrs)

Ithaca, NY (1 yr)

My most popular stuff

I publish a ton of content around how to market your business to buyers. Here's the top picks!

I publish a ton of content around how to market your business to buyers. Here's the

My recommended communities for creative entrepreneurs

Low Energy Leads

22 ways to get leads without social media

Low Energy Leads

Why your newsletter needs reviews and how to ask for them

Journalists Pay Themselves

Get in touch

Get in touch

Get in touch

Hey, I'm

Lex Roman

Your most valuable audience is the one you already have.

Your most valuable audience is the one you already have.

Write, speak, teach, consult

Creative entrepreneurs

Atlanta, GA

Get my newsletters

Currently working on…

Currently working on…

For creatives

For journalists

For subscription businesses

Book me for a talk

Book me for a talk

Book me for a talk

“I HIGHLY recommend hiring Lex to come into your membership to teach as a guest expert. She has such a gift for making complex concepts digestible.”

“I HIGHLY recommend hiring Lex to come into your membership to teach as a guest expert. She has such a gift for making complex concepts digestible.”

LaShonda Brown

Book me for a talk

Growth marketer who moved from tech to small business

Growth marketer who moved from tech to small business

About Lex

My most popular stuff

My most popular stuff

My recommended communities for creative entrepreneurs

22 ways to get leads without social media

Why your newsletter needs reviews and how to ask for them

Read more in my newsletters

Check Them Out

Check Them Out